Stop paying 15% to rent your own house.
We build you a direct booking site. You pay once and own it. The OTAs take 15 to 18% of every stay in fees, straight from your payout. Direct runs about 5% all-in, everything counted. Those are the honest numbers, and the gap is yours.
A year on the OTAs
$6,820
15.5% in OTA fees on the average $44,000 year
A year booking direct
$2,163
Same $44,000 year. Cards, engine, hosting, domain. All of it.
The gap: $4,657 a year. Yours.
The real math
Same house. Same guests. Very different fees.
Direct booking is not free. It is just a lot cheaper, and the difference is yours to keep.
What the OTAs take
$6,820
15.5% of the average $44,000 year
What direct costs
$2,163
Cards, engine, hosting, and domain on the same year
What you keep every year
$4,657
About 11% of your bookings, back in your pocket
How this breaks down: as of 2026, the major OTAs charge hosts 15 to 18% of every stay in fees, taken directly from your payout. We use 15.5%, the largest platform's standard host service fee. On a $44,000 booking year, the 2025 average for an active US listing (AirDNA), that is $6,820. Direct booking has real costs too: 3% card processing ($1,320), a booking engine at about $40 per month, our $29 per month hosting, and a $15 per year domain, for $2,163 all-in. Net, most owners keep an extra 10 to 12% of everything they move direct. Estimates, rounded.
Savings calculator
What are the OTAs costing you?
Move the sliders. The math updates as you go.
The direct side includes every cost of running your own site: ~3% card processing, a booking engine at about $40 per month, our $29 per month hosting, and a $15 per year domain. The OTA side uses a 15.5% host service fee, the largest platform's standard rate as of 2026; the majors charge 15 to 18%. Average stay of 3 nights. Estimates, rounded.
OTA fees per year
$6,975
Typical 15.5% OTA host fee
Direct cost per year
$2,193
Cards + engine + hosting + domain
Kept in your pocket every year
$4,782
Your $1,195 site pays for itself in about 15 direct bookings. Everything after that is yours.
What's included
Everything a direct booking site needs. Nothing it doesn't.
Custom brand guide and logo
Logo, colors, and fonts built for your property, delivered as a one-page brand guide. The logo files and the guide are yours to keep and use anywhere, on the site or off it.
Five-page website
Home, property, photos, area guide, and contact. Written, designed, and built for you.
Booking widget setup
We wire in OwnerRez, Hospitable Direct, or Lodgify so guests book and pay on your site.
Mobile-first build
Most guests book from a phone. Your site is designed there first, not shrunk down later.
SEO foundations
Clean structure, fast load, and the metadata search engines expect from day one.
Two revision rounds
Two consolidated rounds of changes are included before launch. Most clients use one.
For reference: the same deliverables typically start around $3,500 per property elsewhere. A custom logo and brand guide alone start around $500 from a freelance designer, and a custom five-page website around $3,000 from an agency, often far higher. Here it is one flat $1,195, and every deliverable, logo files included, is yours outright.
Pricing
Three numbers. No surprises.
Your site, all-in
$1,195
One-time. Brand guide, five pages, booking widget, SEO, two revision rounds, live in 7 business days.
Start your buildEach additional property
$750
One-time. Added to the same site under the same brand, with its own pages and booking widget.
Hosting and care
$29/mo
Hosting, SSL, updates, and one content change per month. First month free. Or self-host after a one-time $150 handoff.
Extras when you need them: rush delivery in 3 business days for $250, additional revision rounds for $150 each.
How it works
Deposit to launch in four steps
01
Deposit
50% down via QuickBooks invoice locks in your build slot.
02
Intake
One required form collects your photos, details, branding, and your booking engine widget code. The 7-day clock starts when deposit, intake, and widget code are all in.
03
Build
We design your brand, write your pages, and wire up your booking widget.
04
Launch
Final payment, then the site transfers to your domain. You own it outright.
Recent work
Built with this exact process
A real owner's site, start to finish: custom brand, five pages, live booking widget.
The Beach Shack at 54th
Myrtle Beach, SC. Oceanfront 4 bedroom, booked direct.
Managing 10 or more properties?
Portfolio pricing starts at $7,500.
FAQ
Straight answers
Is direct booking really fee-free?
No, and anyone who says so is selling something. Running your own site has four real costs: roughly 3% card processing, a booking engine at $14 to $40 per month, our $29 per month hosting, and about $15 per year for your domain. On the average $44,000 year that all adds up to around 5%. Compare that to the 15 to 18% the OTAs take straight from your payout. We never claim zero fees. We claim much smaller ones.
Do I still need to pay for a booking engine?
Yes. Your site embeds a booking widget from OwnerRez, Hospitable Direct, or Lodgify, and you pay that provider directly, typically $14 to $40 per month. They handle the calendar sync and payments through Stripe. That cost is already included in all the math on this page. One important detail: your engine account has to exist before we can build, because the build starts once you send us its widget embed code. No engine yet? We help you pick and set one up during onboarding.
Will this replace my OTA listings overnight?
No. A direct site captures repeat guests, referrals, and people who find you outside the OTAs. Most owners keep their OTA listings and use the direct site to move their best guests off-platform over time. That is the realistic play, and it is where the savings compound.
Do you earn anything from the booking engine companies?
We may earn a referral commission from booking engine providers. This never affects your price, and we recommend the engine that fits your setup, not the one that pays most. We disclose this because the FTC requires it and because it is the right thing to do.
What do I need to provide?
A completed intake form: property details, house rules, rates, and at least 15 landscape photos at 1920px or wider. If you have branding, you upload it. If not, a short creative questionnaire is all we need, and brand creation is included in the price.
What if I already have a logo and brand colors?
Great, bring them. A custom brand guide is already included in your price, so if you have a logo, colors, fonts, or just strong preferences, share them in the intake form and we incorporate what works into your brand guide. If your files are too low quality to use as-is, we rebuild the look as part of the included brand work.
What does the $29 per month cover?
Hosting, SSL, software updates, and one content change per month up to 30 minutes (no rollover). Your first month is free. Prefer to host it yourself? A one-time $150 handoff covers the transfer, because you own the site either way.
How fast is delivery?
Seven business days from the moment three things are in: your deposit, your completed intake, and the widget embed code from your booking engine. Need it faster? Rush delivery in 3 business days is available for $250.
Ready to keep more of every booking?
Tell us about your property. We reply within one business day with next steps and your deposit invoice.
Start your build